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IMPORTANT PRIVACY INFORMATION
When you access our Website we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Website, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Website, and information about how you interact with the Website.
For improving the Website and serving ads, we may share this data with third parties. Such parties include Amazon, Bugsnag, Chartbeat, Crazy Egg, Fullstory, Google, Hotjar, Qualaroo (KissInsights), LinkedIn, New Relic, Optimizely, Microsoft, Drift, Facebook, Hubspot, Intercom, Marketo, SourceKnowledge, Klaviyo, Shopify. As a result of sharing this data with third parties we (1) analyze different interactions (what products our users have viewed); (2) serve ads (and show them only to a particular group of users, for example, to those who have added a product to a cart).
If you decide to make a purchase or to order a service on the Website, we will ask you to provide your email, name, shipping and billing address, phone number (optionally). This infromation will be shared with the sellers of the products displayed on the Website, as well as with the companies responsible for the fulfilment of your order.
“GDPR” means the General Data Protection Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data.
“EEA” includes all current member states to the European Union and the European Economic Area.
“Process”, in respect of personal data, includes to collect, store, and disclose to others.
TABLE OF CONTENTS
SPOTIKEL LIMITED, a company registered under the laws of Cyprus, having its registered office at Florinis, 7, Greg Tower, 2nd floor, 1065, Nicosia, Cyprus, will be the controller of your personal data.
We collect data you give us voluntarily (for example, email address, name, shipping and billing address, telephone number). We also collect data automatically (for example, your IP address).
2.1. Data you give us
If you decide to make a purchase on the Website, we will ask you to provide email address and telephone number (optionally), which will be used to send you information about purchase transaction, the purchased product and instructions, as well as your shipping and billing address to enable delivery of your purchase.
2.2. Data we collect automatically:
2.2.1. Data about how you found us
We collect data about your referring app or URL (that is, the app or place on the Web where you were when you tapped/clicked on our ad).
2.2.2. Device and Location data.
We collect data from your mobile device. Examples of such data include: language settings, IP address, time zone, type and model of a device, device settings, operating system, Internet service provider, browser, mobile carrier, hardware ID, and Facebook ID.
This information is collected by third-party web services (mostly Shopify) via cookies, pixels, web beackon or similar technologies (more info on Shopify's cookie).
2.2.3. Usage data
We record how you interact with our Service. For example, we log what pages you have viewed, how often you access the Website, how long you are at the Website.
2.2.4. Advertising IDs
We collect your Apple Identifier for Advertising (“IDFA”), Identifier for Vendor (“IDFV”) or Google Advertising ID (“AAID”) (depending on the operating system of your device) when you access our Website from a mobile device. When you access our Website from a laptop, we collect Mac Advertising Identifier or Windows Advertising ID. You can typically reset these numbers through the settings of your device’s operating system (but we do not control this).
A cookie is a small text file that is stored on a user's computer for record-keeping purposes. Cookies can be either session cookies or persistent cookies. A session cookie expires when you close your browser and is used to make it easier for you to navigate our Service. A persistent cookie remains on your hard drive for an extended period of time. We also use tracking pixels that set cookies to assist with delivering online advertising.
Cookies are used, in particular, to automatically recognize you the next time you visit our Website. As a result, the information, which you have earlier entered in certain fields on the Website may automatically appear the next time when you use our Service. Cookie data will be stored on your device and most of the times only for a limited time period.
We process your personal data:
3.1. To provide our Service
This includes enabling you to use the Service in a seamless manner and preventing or addressing Service errors or technical issues. As a result of such processing, we will use your email, for example, to send you information and updates about the purchased product or to render services ordered through our Website.
We act as the agent of the сustomers for the purposes of searching and ordering the goods from different retailers. We do not sell or resell the goods directly to the customers. Therefore, in order to enable you to make a purchase and to fulfill the order, we might share certain information with the sellers of the products displayed on the Website, as well as with the companies responsible for the fulfilment of your order.
3.2. To customize your experience
We process certain information about you, for example, the products you added to the cart, to provide you with the personalized service and make offers tailored to your personal preferences. As a result of such processing, we will be able to recommend you the products that are the most suitable for your needs.
3.3. To provide you with customer support
3.4. To communicate with you regarding your use of our Service
We communicate with you, for example, by emails. These may include emails with information about the Service.
The services that we use for these purposes may collect data concerning the date and time when the message was viewed by our Website’s users, as well as when they interacted with it, such as by tapping/clicking on links included in the message.
This helps us to better understand our business, analyze our operations, maintain, improve, innovate, plan, design, and develop the Website. We also use such data for statistical analysis purposes, to test and improve our offers. This enables us to better understand what products and sections of the Website our users like more, what categories of users use our Website. As a consequence, we often decide how to improve the Website based on the results obtained from this processing.
We use Alexa Metrics, which is a service provided by Amazon. Learn about Amazon’s approach to data from Alexa Internet Privacy Notice.
To monitor and optimize the content of our Website, we use Chartbeat. You can learn more about Chartbeat data protection practices at the following link.
To analyze how visitors use the Website and to measure the effectiveness of some ads we use Google Analytics, a web analysis program of Google. On Google Analytics we get, in particular, information on the data you enter on our Website and users’ interactions within the Website. Google allows you to influence the collection and processing of the information generated by Google, in particular, by installing a browser plug-in, available here. You can read more about how Google uses the information here.
We process your personal data for our marketing campaigns. As a result, you will receive information about our products, such as, for example, special offers or new products available on the Website. We may show you advertisements on our Website, and send you emails for marketing purposes. To opt out of receiving marketing emails from us, you need to unsubscribe following instructions in the footer of the marketing emails.
We and our partners, for example Facebook and Google, use your personal data to tailor ads and possibly even show them to you at the relevant time. For example, if you have accessed our Website, you might see ads of our products, for example, in your Facebook’s feed.
How to opt out or influence personalized advertising
iOS: On your iPhone or iPad, go to “Settings,” then “Privacy” and tap “Advertising” to select “Limit Ad Track”. In addition, you can reset your advertising identifier (this also may help you to see less of personalized ads) in the same section.
Android: To opt-out of ads on an Android device, simply open the Google Settings app on your mobile phone, tap “Ads” and enable “Opt out of interest-based ads”. In addition, you can reset your advertising identifier in the same section (this also may help you to see less of personalized ads).
macOS: On your MacBook, you can enable Limit Ad Tracking by choosing Apple menu > System Preferences > Security & Privacy, clicking Privacy, and selecting the Limit Ad Tracking checkbox.
Windows: On your laptop running Windows 10, you shall select Start > Settings > Privacy and then turn off the setting for Let apps use advertising ID to make ads more interesting to you based on your app activity. If you have other Windows version, please follow the steps here
To learn even more about how to affect advertising choices on various devices, please look at the information available here.
In addition, you may get useful information and opt out of some interest-based advertising, by visiting the following links:
Browsers: It is also may be possible to stop your browser from accepting cookies altogether by changing your browser’s cookie settings. You can usually find these settings in the “options” or “preferences” menu of your browser. The following links may be helpful, or you can use the “Help” option in your browser.
Google allows its users to opt out of Google’s personalized ads and to prevent their data from being used by Google Analytics.
We value your right to influence the ads that you see, thus we are letting you know what service providers we use for this purpose and how some of them allow you to control your ad preferences.
We use Facebook Ads Manager together with Facebook Custom Audience, which allows us to choose audiences that will see our ads on Facebook or other Facebook’s products (for example, Instagram). Through Facebook Custom Audience we may create a list of users with certain sets of data, such as an IDFA, choose users that have completed certain actions in the Website (for example, added some products to cart). As a result, we may ask Facebook to show some ads to a particular list of users. As a result, more of our ads may show up while you are using Facebook or other Facebook’s products (for example, Instagram). You may learn how to opt out of advertising provided to you through Facebook Custom Audience here.
Google Ads is an ad delivery service provided by Google that can deliver ads to users. In particular, Google allows us to tailor the ads in a way that they will appear, for example, only to users that have conducted certain actions with our Website (for example, show our ads to users who have purchased a product on the Website). Some other examples of events that may be used for tailoring ads include, in particular, accessing our Website, adding some products to cart. Google allows its users to opt out of Google’s personalized ads and to prevent their data from being used by Google Analytics.
We use personal data to enforce our agreements and contractual commitments, to detect, prevent, and combat fraud. As a result of such processing, we may share your information with others, including law enforcement agencies (in particular, if a dispute arises in connection with our Terms and Conditions of Use).
We may process, use, or share your data when the law requires it, in particular, if a law enforcement agency requests your data by available legal means.
In this section, we are letting you know what legal basis we use for each particular purpose of processing. For more information on a particular purpose, please refer to Section 3. This section applies only to EEA-based users.
We process your personal data under the following legal bases:
Under this legal basis we:
We rely on legitimate interests:
This includes, for example, sending you email to notify you that we have released a new product or sending push notification reminding you that you have some products in your cart. The legitimate interest we rely on for this purpose is our interest to encourage you to use our Service more often.
Our legitimate interest for this purpose is our interest in improving our Service so that we understand users’ preferences and are able to provide you with a better experience (for example, to make the Website navigation easier and more user-friendly).
The legitimate interest we rely on for this processing is our interest to promote our Service, including new products and special offers, in a measured and appropriate way.
The legitimate interest we rely on for this processing is our interest to promote our Service in a reasonably targeted way.
We provide paid products and/or services within the Service. For this purpose, we use third-party services for payment processing (for example, payment processors). As a result of this processing, you will be able to make a payment for certain product and we will be notified that the payment has been made. We will not store or collect your payment card details ourselves. This information will be provided directly to our third-party payment processors.
Our legitimate interests for this purpose are enforcing our legal rights, preventing and addressing fraud and unauthorised use of the Service, non-compliance with our Terms and Conditions of Use.
We share personal data with third parties that we hire to provide services or perform business functions on our behalf, based on our instructions. We may share your personal information with the following types of service providers:
We may use and disclose personal data to enforce our Terms and Conditions of Use, to protect our rights, privacy, safety, or property, and/or that of our affiliates, you or others, and to respond to requests from courts, law enforcement agencies, regulatory agencies, and other public and government authorities, or in other cases provided for by law.
As we develop our business, we may buy or sell assets or business offerings. Customers’ information is generally one of the transferred business assets in these types of transactions. We may also share such information with any affiliated entity (e.g. parent company or subsidiary) and may transfer such information in the course of a corporate transaction, such as the sale of our business, a divestiture, merger, consolidation, or asset sale, or in the unlikely event of bankruptcy.
To be in control of your personal data, you have the following rights:
Accessing / reviewing / updating / correcting your personal data. You may review, edit, or change the personal data that you had previously provided on the Website by sending us an email at [email protected]
You may also request a copy of your personal data collected during your use of the Website at [email protected]
Deleting your personal data. You can request erasure of your personal data by sending us an email at [email protected]
When you request deletion of your personal data, we will use reasonable efforts to honor your request. In some cases, we may be legally required to keep some of the data for a certain time; in such event, we will fulfill your request after we have complied with our obligations.
Objecting to or restricting the use of your personal data. You can ask us to stop using all or some of your personal data or limit our use thereof by sending a request at [email protected]
[Additional information for EEA-based users]:
If you are based in the EEA, you have the following rights in addition to the above:
The right to lodge a complaint with supervisory authority. We would love you to contact us directly, so we could address your concerns. Nevertheless, you have the right to lodge a complaint with a competent data protection supervisory authority, in particular in the EU Member State where you reside, work or where the alleged infringement has taken place.
The right to data portability. If you wish to receive your personal data in a machine-readable format, you can send respective request at [email protected]
We do not knowingly process personal data from persons under 16 years of age. If you learn that anyone younger than 16 has provided us with personal data, please contact us at [email protected]
In particular, if we transfer personal data originating from the EEA to countries with not adequate level of data protection, we use one of the following legal bases: (i) Standard Contractual Clauses approved by the European Commission (details available here), or (ii) the European Commission adequacy decisions about certain countries (details available here).
California’s Shine the Light law gives California residents the right to ask companies once a year what personal information they share with third parties for those third parties' direct marketing purposes. Learn more about what is considered to be personal information under the statute.
To obtain this information from us, please send an email message to [email protected] which includes “Request for California Privacy Information” on the subject line and your state of residence and email address in the body of your message. If you are a California resident, we will provide the requested information to you at your email address in response.
Effective as of: 18 August 2020